A City-produced video designed to attract new talent to the Richardson Police Department (RPD), and a logo created to help brand Richardson’s 150th birthday celebration, have been recognized by the national City-County Communications & Marketing Association in its annual Savvy Awards. Richardson took top honors (among cities with populations within the 100,000-150,000 range) in the Promotional Video category for the RPD hiring/recruitment video and won 2nd Place in the Branding/New Logo category for the “Richardson’s 150th” logo. Each item was created entirely in-house using City staff/resources; judging was conducted by communications professionals from other cities.
Logo: www.richardson150th.com
Recruitment video: Richardson Police Officer Hiring Bonus – YouTube
Complete 2023 Savvy Awards List: 2023 Savvy Winners | 3CMA – Official Website